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    Audience Engagement and Marketing Strategy Consulting Services

    Services in this contract include, but are not limited to:
    I.  Brand Development
    -DMO Marketing
    -Audience Awareness
    -Audience Identification
    -Competitive Analysis
    -Audience Development
    -Persona Development
    -Naming and Convention
    -Logo Design
    -Tagline Development
    -Brand Audit
    -Campaign Development

    II. Social Media
    -Strategy Development
    -Competitive Analysis
    -Social media audit and insights
    -Content framework and channels strategy and identification
    -Persona and Engagement strategy
    -Social Media Management
    -Content Development
    -Graphic Design

    III. Website Optimization
    -Website Audit
    -Website UX/UI Consultation
    -UX/UI Design
    -UX/UI App Design and project management

    IV. Media Landscape Research and Recommendations
    -Media Landscape Determination
    -Media Buying Plan
    -Analysis and Ideation


    V. Campaign Strategy
    -Campaign Strategy
    -Campaign Development
    -Production support
    -Graphic Design
    -Creative Direction and support


    Contract Administrator: 
    Charlie Oberrender, CPPB
    Purchasing Agent
    Office: (817) 695-9289
    Cell: (281) 610-8914
    coberrender@nctcog.org

    Term End Date: 12/31/2025

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